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Home » Blog » Home Business Blog » Is Shaklee a Multi-Level Marketing Company?

Is Shaklee a Multi-Level Marketing Company?

April 21, 2013 by Linnie Kern Leave a Comment

Shaklee-A Multi-Level Marketing Company

cropped-cropped-shaklee-logo-e1427074277652.jpgLet me stop you right here. Shaklee is a multi-level marketing company, and a very successful one at that. Unfortunately because of some bad companies out there some people have misconceptions about what multi-level marketing companies are and have to offer.

How multi-level marketing companies work is that a sales specialist is compensated for the sales that they personally generate as well as the sales that other people on their team generates. The team members, also known as a downline make up an organization. The sales specialist and members of the team, sell products directly to customers whom they discover due to personal relationships, referrals or word of mouth marketing. This type of business is attractive to many entrepreneurs who are looking to create and grow their own income in a time, place and way that works best for their lifestyle. Companies like Shaklee provide training, support and a rewarding compensation plan to make your efforts rewardable.

Are MLM’s New?

This concept of multi-level marketing has been around for a while and the use of sales people is the backbone for many businesses. It is a great way for a business to get their products out to the marketplace and shared by people who use the products and want to share them with others. What makes multi-level marketing different from the dreaded pyramid scheme is that MLM’s actually sell products to members of the general public, without requiring consumers to pay anything extra or to join the MLM system.

In the eyes of Robert Kiyosaki (entrepreneur, investor and author), “Corporations are really pyramid schemes. A corporation has only one person at the top, generally the CEO, and everyone else below.” A true network marketing business is the exact opposite of a traditional business model. A network marketing business is designed to bring you up to the top, not keep you down at the bottom. A true network marketing business does not succeed unless it brings people up to the top with them.

Difference Between Direct Selling & Multi-Level Marketing

Many companies are set up so that the individual can build their own business the way they want to – either direct selling to the consumer or selling and recruiting. BEWARE- there are companies out there who want you to focus strictly on recruiting without a strong focus on their products. You need a good mix of the two. Really check out a company to see that their products are very important to their overall business opportunity success like Shaklee’s are. You don’t want your chosen company to lean too far to the recruiting side and not provide excitement and training to the product side.

What Is New About MLM?

new-age-of-network-marketingTechnology has made immense changes for how businesses conduct themselves. The new way of doing network marketing has shifted towards social media engagement (Facebook, Pinterest, Twitter, etc), personal websites, blogs and so on. Connecting online has become such a normal way of doing business, that some Distributors have built great businesses of their own only social media.

I like using a combination of both “in person” and “social media” connections. Many times, I will meet someone in person, and then begin communicating with them online through a social media site. I’ve created my own Facebook business page to help me connect with those I know and those they know.

Another point to bring up is the “selling” aspect of multi-level/network marketing. What we do is “share” what we have and what we do. Social selling is more acceptable now, because most businesses are promoting their business online due to it’s growing popularity. Social media is a great way to help grow and connect to your network.

How To Choose the Best Network Marketing Company

What are your reasons for getting involved with network marketing ? It could be a variety of reasons including the following:

  1. Your passionate about the products they sell
  2. You are passionate about the mission the company is all about
  3. You need money, sounds like a good way to earn some additional income
  4. Your sister or brother wants you to do the same company they are

BUT….did you ever think that choosing the best network marketing company might greatly depend upon the person who owns the company? The person who signs your checks? I bet not.

I’m going to set the bar high right away. I want you to get to know Shaklee’s owner, Roger Barnett, and why he made Shaklee the focus of his life.

 

Advantages of a Shaklee Business

Shaklee Company History

Dr. Forrest C. Shaklee, and his two sons, Forrest Jr. and Lee Shaklee, opened the Shaklee Corporation in 1956 to market Dr. Shaklee’s nutritional supplements. They developed a marketing plan to help anyone earn an income based on their performance as well as the performance of the sales team they could bring into Shaklee. This new business model was called “multi-level marketing.”

This was a new model, not used by corporations or family-owned operations. Distributors could choose to just sell products, as if they had a store OR sell products and recruit their product users, or at least some of them, to sell products to those they know.

Shaklee is a leader in multi-level marketing for many reasons. They have been around for over 60 years, carry some of the top natural nutrition products, have a rewarding compensation plan and are led by a very successful and philanthropic owner.

Here are a few reasons why I choose Shaklee.

1)

Young Dr. Shaklee
Young Dr. Shaklee

Shaklee’s Rich Heritage

  • Founded by Dr. Forrest C. Shaklee
  • Created the first multi-vitamin in the U.S. in 1915
  • Opened Shaklee Corporation in 1956 after 40-50 years of research and development of products, as a means of selling his products nationwide
  • Developed his business model of social marketing (network marketing)

2) Shaklee is the #1 Natural Nutrition Company in the U.S.

  • Shaklee products are the best of their kind with a highly regarded team of scientists
  • Shaklee products have a full money back guarantee
  • Clinical studies and are done on Shaklee products to prove they are safe and effective
  • Part of a growing industry in health and wellness

3) Shaklee’s Dream Plan Compensation Plan

  • Payout is over and above other network marketing programs
  • Bonus car and incentive travel rewards
  • Infinite earning potential
  • Multiple bonuses, including FastTrack bonus available to all who start the business

4) Roger Barnett, Shaklee’s Chairman and CEO – owner of Shaklee Corporation

  • Spent 5 years looking for company of Shaklee’s stature
  • Spent $20 million dollars to buy Shaklee
  • Harvard and Yale Graduate
  • Grew 2 start-up businesses to over $1 billion dollars
  • Purchased Shaklee in 2004, with a contingency plan to have his children take over
  • Finds Shaklee to be the “crown jewel” of all network marketing companies

Under the leadership of Roger Barnett, Shaklee resonates with both women and men.

Contact me and we can simply talk about how Shaklee can create the healthy, wealthy future that you truly want. I’m happy to speak over the phone or email, whatever is comfortable for you.

Filed Under: Home Business Blog

Linnie Kern

About Linnie Kern

Linnie Kern is based in Cincinnati, OH, where she leads a healthy lifestyle filled with golfing, gluten-free meals, family gatherings...and of course, Shaklee.

I’m Cortney Kern, a Shaklee Business Leader and personal wellness advisor. Whether you’re a mom like me, or anyone concerned with what goes into our bodies, homes and environment, then it’s likely that Shaklee has a solution for you.
Let’s connect
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